Lead Generation Has Taken A New Face

In the 80’s and early 90’s lead generation was easy and it is during that time that people who were involved in online marketing made a killing. All one had to do is set up a website and within no time hordes of traffic would come their way. In those days, just listing your links on open directories was enough to make your site appear on first page of search engines.

The reason for this was that there was no much competition then but today, lead generation is no longer a fairy tale. Quite a number of people have given up on their sites because the traffic they thought they would generate never came. Today, lead generation is very competitive.

There are millions of websites on the internet and thousands are launched each day. People who are making in it nowadays are those that are working tactfully, with determination, patience and persistence. You need to utilize all avenues of gaining online visibility especially on search engines.

The best strategy, is to implement all the available marketing tools like link building, social media marketing, social bookmarking, article marketing, listing on business directories and video marketing just to mention a few. In short, spend each day looking for avenues of broadcasting your website link.

Join online forums and share your opinions not forgetting to include a link back to your site on the signature box. Read blogs in your niche and post quality comments. Soon enough you will get lead generation from those sites and also from search engines due to your link popularity.

Rather than create a beautiful website and sit hoping engines will notice you and bring traffic, start doing something right aware. Long gone are those days when getting listed on first page of Yahoo or Google was easy. Lead generation is now for those people who take action and do not give up along the way.

If you want to know what lead generation is all about, read the story of Google and what it took to become a household name. The founders, Brin and Page launched their site in the late 90’s and used all the strategies in the book to generate leads to their site. They did press releases, interviews and many other basic promotional strategies which are basic and you too can do them.

There are over 85 proven strategies of lead generation if you use just half of them then attracting traffic will be definite.

Learn more by following the links below…

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3 Comments

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